Cinematic Real Estate Media Designed to
Be Different
90%+ of real estate media companies in Miami, Broward, and greater South Florida use outdated techniques like HDR and artificial intelligence software to mass-produce real estate media. HDR is fast and cheap, but produces average results.
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We do things differently: we shape the scene with artificial lights; we hand-blend images for perfect window views; and we use commercial drones and licensed pilots. Because in competitive markets, differentiation matters.
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How Our Real Estate Media Approach is Different
01
Flash ambient "Flambient" photography
Flash ambient or "Flambient" combines the natural look of ambient light with the power of artificial light and strobes. The resulting blend of ambient and artificial light ensures vivid color accuracy, eliminates color cast from off-white tones, and can reduce or eliminate reflections in highly reflective areas like bathrooms or on marble or tile. Each flambient still is hand-blended vs batch-processed, ensuring corrections that showcase the best attributes of the property.
02
Windows that show off the view
Because every key interior frame is shot flambient: windows hold the view, colors match the paint, and nothing looks like phone HDR. It's why yacht brokers count on us, and why your showcase property with beautiful views should too.
03
Floor plans buyers can measure, without the subscription cost
Our tours run on iGuide, which produces a 3D walkthrough and a 2D floor plan with room dimensions from the same scan. Buyers get square footage they can trust; agents get the plan the MLS wants. And unlike Matterport, there's no recurring costs. You own it.
04
Aerial media conducted by in-house pilots using 6K resolution drones
A FAA Part 107 licensed pilot flies on every job. And our drones required FAA approval due to the heavier nature of 6K cinematic drones. Pilots used to flying in demanding conditions on the water, and able to showcase the property and neighborhood from the air. Particularly useful when trying to showcase the neighborhood or amenities.
Launch
$245
- Flambient + HDR Photos
- Professional editing
- 48 Hr turnaround
- Focused on selling points & establishing listing flow
Spatial
$345
- Everything in Launch...
- 2D LiDAR floor plan or 3D Virtual Tour
- Room measurements
- Interactive layouts
Estate
$895
- Everything in Showcase...
- Both 16x9 & 9x16 formats
- iGuide Site Plan
- Design (CAD/DWG) files
- Realtor-guided walkthru with 1:1 coaching + Q&A
Showcase
$645
- Everything in Signature...
- Twilight Photography
- Cinematic listing video or 2x social listing reels
- Includes on-camera agent introduction
Signature
$475
- Everything in Spatial...
- Aerial photography
- Aerial Videography
- Licensed Pilots
- Creative Director on set
Real Estate Packages
FordFoto offers a range of cinematic media packages engineered to perform in the highly competitive South Florida luxury residential market.
What's included in every real estate production we do
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At least 10 Flambient photos included in every interior. Not every single scene needs artificial lighting + extensive grading. We'll tour the property, consult with you, stage lights, and shape ambient light to capture the shots that sell the home.
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MLS-ready delivery. Photos delivered in MLS-sized and full-resolution sets, correctly oriented, verticals straight, with a web gallery you can send to your seller.
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48 hour delivery for images. We work hard to hand-blend, merge, and grade every edited photo within 48 hours of the shoot. In some cases, we can accommodate a 24-hour as an add-on.Â
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Licensed to you. You are free to use the media for marketing the listing, your own personal marketing, and your brokerage's channels. Just ask, and we'll help you make the most of the media.
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A licensed Florida real estate agent available to do the property walkthru for you, if desired. We understand some people are shy on camera. We have licensed real estate agents on the team who can tour through the property on camera and highlight key details buyers will love. Just ask.